I'm Carrie Moore, founder of Groundswell Transformations. I believe that whole people change the world, and that personal resilience and professional reinvention are not separate questions.
A HUMAN-CENTERED PARTNER
IN THE AGE OF AI
Through Groundswell Transformations, I help organizations adopt new technologies without losing what makes them unique.
After two decades leading and implementing technology transformations across four institutions and over a dozen consulting engagements, I left corporate consulting to build something different: a practice grounded in the conviction that AI's deepest impact isn't on the technology stack but on the people whose roles, skills, and identities have to evolve alongside it.
Groundswell Transformations isn't a big firm with a big firm agenda. It's me, supported by a carefully chosen network of collaborators, bringing independent, research-backed strategy with a personal touch.
Through every project, one truth remains...
technology only succeeds when people feel supported.
Decades of experience ensure actionable strategies and measurable results.
Practical Excellence
Curiosity, optimism, and teamwork drive every engagement.
Positive Momentum
Processes and technology should enable people, not overwhelm them.
People-First
Keeping it human. Whether I'm leading a 50-person implementation team, facilitating a workshop on AI adoption, or advising a founder through the early days of building a new service, clients tell me I'm refreshingly direct, deeply authentic, and always driven by their best interests.
A practical curiosity. My approach is grounded in continuous learning, I aim to keep my approach fresh and the toolkit timely. From change management certifications (Prosci, APMG, and Kotter) to technology credentials (Workday, Anthropic) and speaking and facilitation (IDEO U and HEROIC), I am committed to excellence in both solution and delivery.
What sets me apart
Beyond consulting. In addition to advising clients, I mentor consultants, technologists, and leaders through career transitions, drawing on my own path from finance to enterprise architecture to international consulting. I serve as an adjunct faculty member in the Penn State College of Information Sciences and Technology, teaching graduate-level course work in Enterprise Security and Risk Analysis and Cybersecurity Project Management and is an active member of the Wharton Alumni AI Affinity Group (National Capital Region).
I'm also an author. My first book, STRONGER THAN, is being released by Red Penguin Books in September 2026. This book is the first step in a growing body of work that provides an approach to navigating challenges in life. Through what I have called the STRONGER THAN Mindset™, I explore how personal resilience and professional reinvention make us stronger in the age of Human + AI partnership. At the heart of the book is the same conviction that drives my advisory work -- whole people change the world.
Whether guiding an AI or ERP project or helping an individual develop their career, I help clients see the possibilities and take the next bold step.
- Functional Lead
Carrie absolutely exemplifies impact...she never hesitates to speak out with helpful information or prompts to facilitate discussion and problem-solving. Her strong experience comes through time and again when navigating project challenges. She also demonstrates teamwork and organizational commitment by effectively communicating early and often at all levels.
When I joined the project, it was revealed that the client was undergoing a job architecture redesign while in Parallel testing. Frankly speaking, if I were in Carrie's role at the time, I would have likely indicated that implementing such a change so late in the project would not be feasible. Carrie proceeded to put together a detailed mini project plan and the team was able to deliver. Carrie's vision and leadership was key in the client's ability to go live on time.
- Solution Architect
- Executive Sponsor
Carrie has excellent competency in the Workday product SKUs in her area. She marries the product knowledge with the operational activities and expected outcomes once Workday is deployed and brings the reality of the product to life for her clients. She is a team player with her client and internal team to focus on outcomes--a solution finder and clear communicator of status and blockers to progress.
- Project Director
Simply put, the HCM workstream and overall project would not have been a success if not for Carrie's leadership, technical knowledge, client service focus, and perhaps most importantly, patience! Carrie was also my co-project manager, stepping into the role on as needed basis...Carrie was a fantastic collaborator, and 'voice of reason,'...Carrie is beloved by both client and internal resources and is a huge asset!